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Archive for March, 2011

The Brazilian investment company that paid a princely sum for Burger King has decided to ditch the King. The advertising agency that created the irreverent Burger King “King” is being summarily relieved of its duties in the hopes of charting a new course for the American icon of a company.

Read Elaine Walker’s The Miami Herald article here:

http://www.miamiherald.com/2011/03/18/2121929/burger-king-parts-with-longtime.html

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Although Obama won’t make anyone forget about Pele, or Ronaldo, or Carlos Alberto or any of the Brazilian soccer legends, he provided a thrill for some of the children of one of Rio’s infamous favelas, the Cidade de Deus, or City of God, made famous by an Oscar-nominated movie of the same name.

Read Juliana Barbassa’s The Miami Herald article here:

http://www.miamiherald.com/2011/03/20/2125142/obama-thrills-brazil-slum-residents.html#ixzz1HQsJKAmQ

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Brazil is Florida’s largest trading partner with two-way of $4.7 billion last year.

When President Barack Obama arrives in Brasilia on Saturday for the opening leg of his Latin American trip, the emphasis will be on the economic relationship between Brazil and the United States and the potential business opportunities the world’s seventh largest economy offers.

Obama will begin the day Saturday with conversations with Brazilian President Dilma Rousseff at her Planalto office and is scheduled to be the keynote speaker at the U.S.-Brazil Business Summit at a Brasilia hotel in the afternoon. Rousseff, who took office Jan. 1, also has been invited to speak.

The invitation-only event will bring together 300 top executives from corporations such as Exxon Mobil, GE, Coca Cola, Bank of America and Comcast on the U.S side and Brazilian giants Odebrecht, Embraer, JBS and Vale.

Read Mimi Whitefield’s Miami Herald Article here:

http://www.miamiherald.com/2011/03/15/2116753/the-focus-will-be-business-when.html#ixzz1Gm7JLKsC

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